Art World Conference 2019: Full Schedule

6:00pm EDT

Welcome Party

WELCOME PARTY for ART WORLD CONFERENCE 2019

Music By
DJ VINYL RICHIE

Join Us For An Evening of Music, Food and Fun

Menu Generously Provided by: Prime One 16

Thursday April 25, 2019 6:00pm - 9:00pm EDT
New York Academy of Art 111 Franklin St, New York, NY 10013

Welcome Party

8:30am EDT

Registration/Mingling

Friday April 26, 2019 8:30am - 9:30am EDT
Auditorium

Conference & Keynote

9:30am EDT

Welcome Remarks

Welcome remarks by Heather Darcy Bhandari, Art World Conference Creative Director and Dexter Wimberly, Art World Conference Founder & CEO.

Speakers

Dexter Wimberley

Founder & CEO, Art World Conference

Dexter Wimberly is an independent curator and entrepreneur who has organized exhibitions and developed programs with galleries and institutions throughout the world, including The Third Line in Dubai; The Museum of the African Diaspora (MoAD) in San Francisco; Koki Arts in Tokyo... Read More →

Heather Bhandari

Program Director, Art World Conference

Heather Darcy Bhandari is an independent curator, a co-founder of The Remix, an adjunct lecturer at Brown University, a lead organizer of Forward Union, and a consultant to several for-profit and not-for-profit arts institutions. The second edition of her book, ART/WORK, was published... Read More →

Friday April 26, 2019 9:30am - 9:40am EDT
Auditorium

Conference & Keynote

9:40am EDT

INTERVENTION: Part 1

Brendan Fernandes will lead attendees through a series of event-specific, Fluxusinspired scores to prompt movement and invite meditation at three points during the first day of the conference. In an effort to break away from everyday choreography and the particularly sedentary nature of a conference, Fernandes will work to restore body consciousness and reinforce the physical presence of community in the room. He will be joined by dancer Charles Gowin.

Speakers

Brendan Fernandes

Artist & Choreographer

Brendan Fernandes is an internationally recognized, Kenyan-born, Canadian artist working at the intersection of dance and visual arts. Currently based out of Chicago, Fernandes addresses issues of race, queer culture, migration, protest, and other forms of collective movement in his... Read More →

Friday April 26, 2019 9:40am - 9:50am EDT
Auditorium

Conference & Keynote

9:50am EDT

Keynote: Deana Haggag

Speakers

Deana Haggag

President & CEO, United States Artists

Deana Haggag is the President & CEO of United States Artists, a national arts funding organization based in Chicago, IL. Before joining USA, she was the Executive Director of The Contemporary, a nomadic and non-collecting art museum in Baltimore, MD. She is also on the Board of Trustees... Read More →

Friday April 26, 2019 9:50am - 10:10am EDT
Auditorium

Conference & Keynote

10:10am EDT

Defining Your Business: Storytelling

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The foundations of effective grant applications, proposals, marketing, press, and much more are one and the same: clear, accurate, and compelling storytelling. There is a story behind every piece of art and reasons why every artist makes work. How can artists bring their narratives to life and use them to spark interest and accomplish goals? Tiana Webb Evans will lead this discussion between distinguished writers and storytellers in the field.

Moderators

Tiana Webb Evans

Arts Marketing, Communications Expert, Founder, ESP PR

Tiana Webb Evans is the Founder and Managing Director of ESP Group, a public relations agency specializing in the strategic promotion of agents of culture with International clients spanning art, architecture, interior design, and industrial design. Her experience includes branding... Read More →

Speakers

JiaJia Fei

Director of Digital, Jewish Museum

JiaJia Fei is a digital strategist with over a decade of experience working at the intersection of digital marketing, branding, web, mobile, and social media content strategy for art and culture—making museums and cultural organizations more accessible through technology. She is... Read More →

Sara Raza

Curator and Writer

Sara Raza is a curator and writer on global art, and was the winner of the ArtTable New Leadership Award for Women in the Arts. She has curated exhibitions and projects for several international biennials, festivals, and museums and was, most recently, the Guggenheim UBS MAP curator... Read More →

Antwaun Sargent

Writer & Critic

Antwaun Sargent is a New York City-based writer and critic whose work has appeared in the New York Times, The New Yorker, The Nation, Interview, W, Vogue, Aperture, Vice, and numerous museum and gallery publications. In 2018, Sargent wrote catalogue essays on Ed Clark, Mickalene Thomas... Read More →

Hrag Vartanian

Editor-in-chief and Co-founder, Hyperallergic

The editor-in-chief and co-founder of Hyperallergic, Hrag Vartanian is an editor, art critic, curator, and lecturer on contemporary art with an expertise on the intersection of art and politics. Breaking news, award-winning reporting, informed opinions, and quality conversations about... Read More →

Friday April 26, 2019 10:10am - 11:00am EDT
Auditorium

Conference & Keynote

11:20am EDT

You As Gatekeeper: Defining Goals And Initiating Opportunities

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Many artists today are redefining what a successful career looks like, creating their own opportunities rather than waiting for others to offer them. Artist-led initiatives are proliferating across the country as artists experiment with new gallery models, engage with their communities, and influence change in the structure and focus of once-traditional institutions. Paddy Johnson will facilitate a discussion that includes goal setting and defining success in this new landscape, and notions of value and labor. Participants will identify real-world examples of artists taking the lead.

Moderators

Paddy Johnson

Co-founder and Editor / Founding Editor, Impractical Spaces / Art F City

Paddy Johnson is the co-founder and editor of the national collaborative publishing project Impractical Spaces and the founding editor of the contemporary art blog Art F City. She was the first recipient of the Arts Writers Grant for blogging in 2008, and a two-time nominee for Best... Read More →

Speakers

Sharon Louden

Artist, Educator, Advocate, Editor, Louden Studio

Sharon M. Louden is an artist, educator, advocate for artists, editor of the Living and Sustaining a Creative Life series of books and the Artistic Director of the Visual Arts at Chautauqua Institution. Her work has been exhibited in numerous venues including the Aldrich Contemporary... Read More →

Alex Paik

Artist, Director, Tiger Strikes Asteroid

Alex Paik is a Brooklyn-based artist whose work has been shown at galleries and art fairs nationally and internationally. He is the founder and Director of Tiger Strikes Asteroid, a non-profit network of artist-run spaces; Curator of Satellite Art Show, an alternative art fair in... Read More →

Prerana Reddy

Director of Programs, A Blade of Grass

Prerana Reddy is Director of Programs at A Blade of Grass, a nonprofit that supports the field of socially engaged art through financial support for artists, public programming, and content creation. From 2005-2018, she was the Director of Public Programs & Community Engagement for... Read More →

Caroline Woolard

Assistant Professor / Founder, University of Hartford / BFAMFAPhD

Caroline Woolard co-founded barter networks OurGoods.org and TradeSchool.coop, the Study Center for Group Work, BFAMFAPhD.com, and the NYC Real Estate Investment Cooperative. Recently, her work has been featured in The Brooklyn Rail, Artforum, Art in America, The New York Times... Read More →

Friday April 26, 2019 11:20am - 12:10pm EDT
Auditorium

Conference & Keynote

12:10pm EDT

INTERVENTION: Part 2

Fernandes will work to restore body consciousness and reinforce the physical presence of community in the room. He will be joined by dancer Charles Gowin.

Speakers

Brendan Fernandes

Artist & Choreographer

Friday April 26, 2019 12:10pm - 12:20pm EDT
Auditorium

Conference & Keynote

12:20pm EDT

Real Estate For Visual Artists: Fight Or Flight

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A conference for artists situated in New York City cannot ignore the issue of space. Esther Robinson, co-Founder of ArtBuilt Brooklyn—a new, not-for-profit 50,000 square foot art studio and business space in Sunset Park, Brooklyn—will lead an evocative discussion with special guests about the modern fight to secure, build, and defend affordable work space in our beloved city.

Moderators

esther robinson

Co-Executive Director, ArtBuilt

Esther Robinson has worked on behalf of artists for over 20 years as a foundation program officer, TV and film producer/director, technology entrepreneur, and arts activist. She was Director of Film/Video/Performing Arts at Creative Capital and a principal architect of their grant-making... Read More →

Speakers

Paul Ramírez Jonas

Artist/Professor Hunter, CUNY

Paul Ramírez Jonas selected solo exhibition venues include Museo Jumex, Mexico City; The New Museum, NYC; Pinacoteca do Estado, Sao Paulo; The Aldrich Contemporary Museum, Ridgefield, CT; The Blanton Museum, Austin, TX; a survey at Ikon Gallery and Cornerhouse, England; and a 25-year... Read More →

Anisha Steephen

Director of Real Estate, Spaceworks

Anisha Steephen is Director of Real Estate at Spaceworks, the premier nonprofit cultural space developer in NYC. Her experience is focused in successful public-private partnerships that support investments and asset building in low-wealth communities to advance the growth of creative... Read More →

Zefrey Throwell

Artist and Activist

Zefrey Throwell is a NYC-based artist and activist who uses the mediums of film, performance, photography, and painting to orchestrate madness. His work is in many collections including that of the Museum of Modern Art, and his films have shown at the Cannes Film Festival, Tribeca... Read More →

Risë Wilson

Arts Management Consultant

Risë Wilson is committed to lifting up the essential role of creativity in equitable, thriving communities. She is the Founder of The Laundromat Project, an award-winning organization that seeks to connect artists and communities of color to their own capacity to envision the world... Read More →

Friday April 26, 2019 12:20pm - 1:10pm EDT
Auditorium

Conference & Keynote

2:15pm EDT

Protecting Artists' Rights

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When an artist makes work, ownership and financial worth are tied to more than just an object. Attorney Anibal Luque will lead this conversation on the legal rights of artists. Panel participants will discuss intellectual property and its protections under the law, encouraging artists to consider the value of their work in a legal context.

Moderators

Anibal Luque

Managing Attorney / Co-Founder, Luque PLLC / POWRPLNT

Anibal A. Luque graduated from New York Law School. After working in the music industry, he launched his own practice and began servicing creatives and entrepreneurs in the areas of music, art, and fashion. Heavily involved in the technology and media sectors, Luque works to help... Read More →

Speakers

Maria Elena Murguia

Licensing Executive/Marketing Manager, Artists Rights Society

Maria Elena Murguia is a Licensing Executive/Marketing Manager at Artists Rights Society (ARS). Founded in 1987, ARS represents the intellectual property rights interests of over 80,000 visual artists and their estates from around the world. Murguia holds a BA in Spanish Language... Read More →

Mickalene Thomas

Visual Artist, Filmmaker, and Curator

Mickalene Thomas is a Brooklyn-based artist whose paintings, collages, photography, video, and installations draw on art history and popular culture to create a contemporary vision of female sexuality, beauty, and power. Thomas' work has been included in exhibitions worldwide, at... Read More →

Friday April 26, 2019 2:15pm - 3:05pm EDT
Auditorium

Conference & Keynote

3:05pm EDT

INTERVENTION: Part 3

Fernandes will work to restore body consciousness and reinforce the physical presence of community in the room. He will be joined by dancer Charles Gowin.

Speakers

Brendan Fernandes

Artist & Choreographer

Friday April 26, 2019 3:05pm - 3:15pm EDT
Auditorium

Conference & Keynote

3:15pm EDT

Sustainability: Economic and Personal Strategies For Long-Term Success

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Lisa Kim will facilitate a conversation on sustaining a life-long artistic practice. Panelists, each of whom has extensive experience working with artists of diverse practices, will address the economic realities of creative and financial stress and sustainability. They will share their observations, inspirations, notable trends, and visions for paths forward toward a more sustainable future.

Moderators

Lisa Kim

Director, Ford Foundation Gallery

Lisa Kim is director of the Ford Foundation Gallery, a new exhibition space within the Ford Foundation Center for Social Justice. Prior to her appointment at the Ford Foundation, she was director of cultural affairs at Two Trees Management Company, where she oversaw the company's... Read More →

Speakers

Susan (Suzy) Delvalle

President & Executive Director, Creative Capital

Susan (Suzy) Delvalle is President & Executive Director of Creative Capital, an innovative arts organization that supports individual artists across the country through funding, counsel, gatherings, and career development services. Creative Capital’s pioneering venture philanthropy... Read More →

Deborah Obalil

President & Executive Director, Association Independent Colleges of Art & Design (AICAD)

Deborah Obalil has over 20 years experience as a leader in the national arts and culture industry. She became Executive Director of the Association of Independent Colleges of Art & Design (AICAD) in June 2012, and then President in 2015. Prior to AICAD, she operated a boutique arts... Read More →

Kay Takeda

Senior Director of Artist Programs, Joan Mitchell Foundation

Kay Takeda is Senior Director of Artist Programs at the Joan Mitchell Foundation, where she oversees a diverse roster of artist-centered initiatives, including its grants, residencies, and professional development programs. In her previous role as Vice President of Grants and Services... Read More →

Amy Whitaker

Author, Faculty Member, New York University

Amy Whitaker is an assistant professor in Visual Arts Administration at NYU. She has published in journals including Visual Resources, and her white paper on fractional equity for artists using blockchain was cited in The Art Newspaper, Artforum, Artsy, ArtsDaily, and Forbes. Her... Read More →

Friday April 26, 2019 3:15pm - 4:05pm EDT
Auditorium

Conference & Keynote

4:30pm EDT

Audience Vs. Community: What Are You Building?

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Larry Ossei-Mensah will lead a conversation examining notions of audience and community, terms that are often used interchangeably yet hold meaningful differences. Participants will differentiate between the terms, discussing how they identify and sustain each one. Discussion will explore strategies, tools, and goals related to exposure, inclusion, participation, engagement, and expansion. Emphasis will be placed on how these approaches can be applied to an artist’s studio, grassroots organizations, and institutions.

Moderators

Larry Ossei-Mensah

Susanne Feld Hilberry Senior Curator / Co-Founder, Museum of Contemporary Art Detroit / ARTNOIR

Larry Ossei-Mensah is a curator and cultural critic who uses contemporary art as a vehicle to redefine how we see ourselves and the world around us. He has organized exhibitions and programs at commercial and non-profit spaces around the globe in addition to documenting cultural happenings... Read More →

Speakers

Danny Baez

Founder/Director, MECA Art Fair

Danny Baez is a New York-based cultural facilitator originally from Quisqueya, Dominican Republic. He studied at the Universidad APEC in the Dominican Republic, worked as a printmaker at LeRoy Neiman Center at Columbia University, and went on to be the studio/project assistant for... Read More →

Kemi Ilesanmi

Executive Director, Laundromat Project

Kemi Ilesanmi is Executive Director of The Laundromat Project, which advances artists and neighbors as change agents in their own communities. She is inspired by the immense possibilities for joyful justice at the intersection of arts and community. She has previously worked at Creative... Read More →

Hilary Nève

Head of Cultural Initiatives, Google

Hilary Nève leads Google’s Cultural Marketing team, aligning the brand with key relevant cultural moments and influential figures. Her time at Google spans some of the company’s most significant projects, including self-driving cars, YouTube, Made by Google hardware, and Google... Read More →

Shannon R. Stratton

Artist, Curator, Writer, Host, & Artist Advocate

With a background in studio craft, Shannon Stratton’s multi-disciplinary practice approaches organizing cultural platforms and events as collaborative, context-responsive acts of care. Based between Montreal, QC and Queens, NY, Stratton was trained in fiber and painting, with an... Read More →

Friday April 26, 2019 4:30pm - 5:30pm EDT
Auditorium

Conference & Keynote

9:30am EDT

Taxes! Important Information You Need to Know

Limited Capacity seats available

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Tax season doesn’t have to be scary for artists, sole-proprietors, and small businesses! With April 15 barely in the rearview mirror, this workshop will discuss how best to file taxes as an artist under the new tax code. It will cover the basic tax equation, keeping good records, filing options, audits, and tax issues specifically relevant to visual artists. Whether you’re receiving grants, selling your art, selfemployed, or have an LLC, this presentation is for you.

Speakers

Hannah Cole

Enrolled Agent and Founder, Sunlight Tax

Hannah Cole is a tax expert who specializes in working with creative people and their businesses. Though she’s worked at tax firms in New York, she loves bringing her tax skills to the aid of the creative world. Her passion for helping creative businesses began when she was an Account... Read More →

Handout for Sunlight Tax Taxes for Artists talk (2) pdf

Saturday April 27, 2019 9:30am - 10:20am EDT
Room 1

Track 1, Room 1

9:30am EDT

How to Build Your Community of Support and Run a Kickstarter

Limited Capacity seats available

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Learn how to frame your Kickstarter project, create rewards that tie into your artistic practice, make the ask in a way that feels genuine for you, and generate your outreach plan to activate your community. Patton Hindle, Kickstarter’s Senior Director of Arts, will walk participants through building their campaigns and setting up for success to tell their stories on the platform.

Speakers

Patton Hindle

Head of Arts, Kickstarter

Patton Hindle is the Head of Arts at Kickstarter, where she oversees the Arts and Performance Arts team whose specialists work closely with visual and performing artists, arts organizations, museums, and cultural institutions around the world to help them realize creative and ambitious... Read More →

Saturday April 27, 2019 9:30am - 10:20am EDT
Room 2

Track 2, Room 2

9:30am EDT

Building Your Website

Limited Capacity seats available

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It is essential for artists to have professional websites. Everyone from curators to writers to collectors relies on a well-designed website as a resource to learn about you and your work. In this session, Trish Gianakis will guide you through the process of building a website from choosing a domain name, all the way to optimizing your presence through good design, navigation, and content. This is an important session for artists without a website and those who want to rethink what they already have.

Speakers

Trish Gianakis

Adjunct Professor, Artist, Creative Director, Classe Design

Specializing in application design, user experience, and digital marketing, Classe Design was founded by Trish Gianakis in 2000. Gianakis is also a visual artist and published poet whose immersive works have been exhibited across the United States. She earned her MFA in computer art... Read More →

Saturday April 27, 2019 9:30am - 10:20am EDT
Room 3

Track 3, Room 3

9:30am EDT

Social Media As A Tool

Limited Capacity filling up

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Courtney Colman will lead a session with Mark Rosen, Associate Director of Marketing for Artsy. The conversation will explore the use of social media to promote one’s practice. Content will cover the basics of creating an effective Instagram narrative including creating posts and stories, choosing hashtags, timing, strategic follows, and reposting. The pros and cons of other platforms will be discussed, along with possibilities for using several platforms in tandem.

Moderators

Courtney Colman

Art Advisor and Curator, Colman Art Advisory

Courtney Colman is an art advisor and curator with a keen interest in tech. She is the founder of Colman Art Advisory and co-founder of The Remix, a project-based curatorial team. In 2015, she was named by the San Francisco Chronicle as being a member of “S.F.’s New Art Guard... Read More →

Speakers

Mark Rosen

Associate Director of Marketing, Artsy

Mark Rosen is the Associate Director of Marketing at Artsy, overseeing social media and contributing to consumer marketing strategy for the world’s largest online database of contemporary art. Based in New York City, he and his team regularly engage over 3.5 million followers across... Read More →

Saturday April 27, 2019 9:30am - 10:20am EDT
Room 4

Track 4, Room 4

10:40am EDT

Financial Literacy for Artists Part 1: Starting A Business

Limited Capacity seats available

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Participants will learn how to proactively lay the financial foundation to support an art practice with Creative Business founder Jeanne Hardy. Do’s and Don’ts, organization, compliance, budgeting, and cash flow will be discussed. This is a must for artists who have not thought seriously about studio finances and need a vital primer. It will also provide an effective refresher for artists who have explored these questions and are ready to recommit to their financial literacy.

Speakers

Jeanne Hardy

President/Founder, Creative Business, Inc

Jeanne Hardy established Creative Business Inc. in 2005 after observing a growing need for financial literacy in the art world. Over its 13-year history, Creative Business Inc., has worked with creative entrepreneurs across industries, including design, technology, media, fine art... Read More →

BS & P&L Sample xlsx

Sample Cash Flows work flow xlsx

Saturday April 27, 2019 10:40am - 12:00pm EDT
Room 1

Track 1, Room 1

10:40am EDT

Fundraising: The Artist and Institutions

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Fundraising to support artistic projects and practice can feel overwhelming, whether an artist is new to the process or a seasoned veteran. The aim of this workshop with Kay Takeda, Senior Director of Artist Programs at the Joan Mitchell Foundation, is to save artists time and energy in navigating, identifying, and applying for resources. Takeda will explore the role of fundraising in artistic practice and unpack priorities, requirements, and selection processes of funding institutions. Common components of proposals will also be covered, offering tips and examples to make future proposals more effective.

Speakers

Kay Takeda

Senior Director of Artist Programs, Joan Mitchell Foundation

Saturday April 27, 2019 10:40am - 12:00pm EDT
Room 2

Track 2, Room 2

10:40am EDT

Strategies for Direct Sales

Limited Capacity full
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Knowing how to sell work yourself—whether it’s a painting, a video, documentation from a performance, or the schematic for a site-specific work—will also help you if and when others may wish to sell work for you. This workshop will share common practices and expectations related to pricing, pitching, invoicing, and collecting payment. Shipping, taxes, and sustaining relationships will be included in the discussion with art consultant Steven Sergiovanni.

Speakers

Steven Sergiovanni

Art Advisor and Educator

Steven Sergiovanni is an art advisor and curator based in New York. Sergiovanni was previously a Director at Mixed Greens Gallery and a founding member of The Remix, a project-based curatorial team established to exhibit the work of underrepresented artists. With The Remix he launched... Read More →

Saturday April 27, 2019 10:40am - 12:00pm EDT
Room 3

Track 3, Room 3

10:40am EDT

Superconnectors: Building and Sustaining Relationships That Matter

Limited Capacity seats available

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Superconnectors are unique individuals who have the ability to reach across disciplines, genres, and generations to make high-level connections through methodical and strategic introductions. Karen DeTemple and Nicole Polletta, Co-Founders of The Art of Change, will share their knowledge on why managing a contact list is vital in today’s global marketplace. Attendees can expect actionable lessons and takeaways, including tools to becoming a superconnector, developing innovative messaging, cultivating the right relationships, and building a strong strategy.

Speakers

Karen DeTemple

Co-Founder, The Art of Change

Karen DeTemple believes that successful fundraising is an art that connects people, builds collaborations and achieves a vision. She has over 25 years of experience working with arts organizations and other forward-thinking nonprofits around the country. Her expertise in fundraising... Read More →

Nicole Polletta

Co-Founder, The Art of Change

Nicole Polletta has over 15 years of experience managing high-profile audiences and strategic partnerships for national and international corporate and nonprofit institutions. She establishes the platform, messaging and outreach strategies to effectively engage key opinion leaders... Read More →

Saturday April 27, 2019 10:40am - 12:00pm EDT
Room 4

Track 4, Room 4

1:00pm EDT

Financial Literacy for Artists Part 2: A Plan to Grow

Limited Capacity seats available

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In Part 2, Jeanne Hardy will focus on hiring, payroll, and creating an environment to thrive and innovate. Participants will learn how to make a financial case to outside parties such as galleries, when to use lines of credit and debt as tools, how to increase budgets, save for retirement, and when to incorporate. Insurance, liability, and risk will also be discussed. Participants are encouraged to bring their own questions and issues to the table. (Not necessary to have taken Part 1 to attend.)

Speakers

Jeanne Hardy

President/Founder, Creative Business, Inc

Saturday April 27, 2019 1:00pm - 2:20pm EDT
Room 1

Track 1, Room 1

1:00pm EDT

Surviving Public Art Commission Projects: Best Business Practices For Artists

Limited Capacity seats available

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Is your studio engaged (or want to be engaged) with a public art commission involving ongoing design and construction projects? This workshop will present a “Best Practices” management approach, highlighting why public art projects are fraught with risk, how to identify and mitigate your project’s specific risks prior to signing a contract, how to navigate expectations through positive communication, and how to maximize the efforts of everyone involved. Collins will share completed case studies that illustrate how to successfully go from concept to finished product, including important issues related to the business side of commissioned art projects, from budgeting and engineering to accounting, contracting, installation, and client acceptance.

Speakers

Kris Collins

Managing Director of Cultural Projects, MGAC

Kris Collins, AIA, LEED AP is a Managing Director of Cultural projects for MGAC, an Owner’s Representative and Project Management firm with offices in Washington DC, New York, Los Angeles, Seattle, and Toronto. In the last five years, MGAC managed over $7 billion of cultural, hospitality... Read More →

AWC Art World Presentation 2019 summary KrisCollins pdf

Saturday April 27, 2019 1:00pm - 2:20pm EDT
Room 2

Track 2, Room 2

1:00pm EDT

Blockchain Technology: Its Impact on Your Financial Future

Limited Capacity seats available

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From verification tools for provenance and authenticity to new approaches to curation and art-making, blockchain’s role in a changing art world is undeniable. This workshop, led by artist and educator Amy Whitaker, gets participants up to speed on what blockchain is and why it is important to the art world. How could it impact career sustainability and sales? Fractional ownership—made possible through blockchain technology—will be discussed as a way to bring equity to the art market. This workshop is appropriate for newcomers to blockchain and those with more experience with the topic.

Speakers

Amy Whitaker

Author, Faculty Member, New York University

Saturday April 27, 2019 1:00pm - 2:20pm EDT
Room 3

Track 3, Room 3

1:00pm EDT

Expanding Practice: Creative Collaborations with Brands

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Over the last two decades, it has become increasingly accepted (and desirable) for artists to work in collaboration with brands on exhibitions, commissions, products, and events. Jae Joseph, Jennie Lamensdorf, Julie Solovyeva, and Alice Gray Stites—all seasoned translators of artistic content to commercial contexts—will present and discuss how to identify, approach, and work successfully with businesses and brands outside the traditional gallery system.

Moderators

Alice Gray Stites

Museum Director and Chief Curator, 21c

Alice Gray Stites is Museum Director and Chief Curator of 21c Museum Hotels. A multi-venue museum located in Louisville, Cincinnati, Bentonville, Durham, Lexington, Oklahoma City, Nashville, and Kansas City, 21c was founded by Laura Lee Brown and Steve Wilson, collectors and preservationists... Read More →

Speakers

Jae Joseph

Media Strategist

Jae Joseph is media strategist working to craft narratives, including partnerships and collaborations, through the intersection of artist and consumer brands. He has contributed to BBC America, California Home and Design, Garage, NPR, The New York Times Magazine, and The Paris Review... Read More →

Jennie Lamensdorf

Director & Curator, Time Equities Inc. Art-in-Buildings

Jennie Lamensdorf is a curator, writer, and arts administrator based in Brooklyn, NY. Since 2012, she has been Director and Curator of Time Equities Inc. Art-in-Buildings. In 2016, she co-founded Forward Union, a coalition-building initiative connecting social justice organizations... Read More →

Julie Solovyeva

Director of Cultural Programming, Neuehouse

Julie Solovyeva is the Director of Cultural Programming for Neuehouse. Throughout her career, she has delivered unique cross-channel solutions within the art, design, tech, music, and hospitality spheres, producing engaging brand programs, developing partnerships, and bringing together... Read More →

Saturday April 27, 2019 1:00pm - 2:20pm EDT
Room 4

Track 4, Room 4

2:40pm EDT

Creative Money Balance: Debt

Limited Capacity seats available

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Are you ready to make a change? Learn to navigate your financial life with creativity, clarity, and strength. Create opportunities instead of responding to crises. Learn from fellow artist, ArtHome Founder, and rabble-rouser Esther Robinson how to bring your creative and financial lives into dynamic balance. Using straightforward language, humor, and artist-centric tools, she will cover how to re-imagine your relationship to money and come to terms with debt, using your creativity to produce progress, solvency, stability, and security.

Speakers

esther robinson

Co-Executive Director, ArtBuilt

AWC Arthome Credit Score Pages Dec 2013 pdf

AWC ArtHome S Plan pdf

AWC Artist Core Strengths pdf

AWC Credit Card Info Sheet (paydown and emergency) pdf

Saturday April 27, 2019 2:40pm - 4:00pm EDT
Room 1

Track 1, Room 1

2:40pm EDT

Launch a Successful PR Campaign In 3 Simple Steps

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Oftentimes, artists, independent curators, and small arts organizations don’t have the capital to hire PR firms. Amani Olu, founder and CEO of the marketing consultancy Olu & Company, will lead a session on how to launch a successful media campaign for projects big and small. Olu will outline strategies and step-bystep guidelines for doing it yourself and discuss goals, execution, and methods of evaluation so that you can quickly put a plan into practice.

Speakers

Amani Olu

CEO / Founding Director, Olu & Company and IMG SRVR / Detroit Art Week

Amani Olu is a serial entrepreneur with a background in exhibition-making and art writing. He is the co-founder of Humble Arts Foundation, an organization that supports and promotes new art photography; the founder of Olu & Company, a marketing consultancy for individuals, businesses... Read More →

Saturday April 27, 2019 2:40pm - 4:00pm EDT
Room 2

Track 2, Room 2

2:40pm EDT

The Digital Archive: Inventory, Storage, and Best Practices

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This session, useful not only for working artists but also estates and foundations, will provide a practical crash-course in best practices for cataloging systems, physical and digital art storage, and archiving. By the end of this session you will know what it takes to protect your studio’s inventory, anticipate future needs, and ensure the integrity of your artistic legacy. Ben Fino-Radin will use the expertise he’s gathered working with museums and new media to discuss big picture challenges and the realities of what can be done here and now.

Speakers

Ben Fino-Radin

Founder, Small Data Industries

Ben Fino-Radin is the founder of Small Data Industries, a private conservation lab and consultancy that works to safeguard the permanence and integrity of the world’s artistic record, by supporting and empowering people. Before founding Small Data Industries, Fino-Radin served as... Read More →

Saturday April 27, 2019 2:40pm - 4:00pm EDT
Room 3

Track 3, Room 3

2:40pm EDT

Protecting Yourself: Contracts

Limited Capacity seats available

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We’ve all heard about an art world run on handshakes. Whether the other party is a friend or a corporation, contracts are a much better option to avoid miscommunication and set expectations. This session, led by lawyer Anibal Luque, will demystify several different kinds of contracts used regularly by visual artists, including consignments, licenses, and releases. Red flags, Do’s and Don’ts, and best practices will all be discussed. When you leave, you’ll be excited about paperwork.

Speakers

Anibal Luque

Managing Attorney / Co-Founder, Luque PLLC / POWRPLNT

AWC Contracts AnibalLuque pdf

AWC What is a Copyright AnibalLuque pdf

AWC What is a Trademark AnibalLuque pdf

Saturday April 27, 2019 2:40pm - 4:00pm EDT
Room 4

Track 4, Room 4

4:20pm EDT

Making Money Less Scary: Crash Course in Invensting and Planning for Your Financial Future

Limited Capacity seats available

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Bad with money? Anyone can feel like a financial genius (or at least feel a little less weird about money) if armed with the right information. Financial advisor Kristin O’Keeffe Merrick will share what you need to know to get smarter about how you spend, how you budget, and what you save. She’ll also give options on how to invest it properly once you’re saving.

Speakers

Kristin O'Keeffe Merrick

Financial Advisor

Kristin O’Keeffe Merrick is a Financial Advisor at O’Keeffe Financial Partners. After 15 years of working on Wall Street, she quit to follow her passion. She provides clients with personalized financial planning based on goals, time frame, and tolerance for risk at her family-owned... Read More →

Saturday April 27, 2019 4:20pm - 5:40pm EDT
Room 1

Track 1, Room 1

4:20pm EDT

Roadmap For a Sustainable Career

Limited Capacity full
Adding this to your schedule will put you on the waitlist.

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This program explores the tools and concrete strategies that will help you gain self- sufficiency as an artist. Workshop leader Yona Backer will address topics related to strategic planning and incorporate theories from fields as varied as quantum physics, venture capitalism, network theory, biology, and mind mapping, among others. Participants will learn how to create a strategic roadmap a time-based plan that defines where you are, where you want to go, and how to get there.

Speakers

Yona Backer

Producer, Curator, and Founder, Third Streaming

Yona Backer is a cultural consultant and principal of Third Streaming LLC, a New York-based consultancy providing strategic planning and fundraising counsel to non-profit organizations. Specializing in board development, governance, capacity building, legacy planning, estate management... Read More →

AWC Strategic Planning Excercise 2019 YonaBacker pdf

Saturday April 27, 2019 4:20pm - 5:40pm EDT
Room 2

Track 2, Room 2

4:20pm EDT

Inventory Management and Career Documentation: Honor Your Voice and Legacy

Limited Capacity filling up

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Facing the future doesn’t have to be overwhelming. Since 2007, the Joan Mitchell Foundation has been committed to preparing artists at all career points for the business of organizing and protecting their legacies. Because documenting and inventorying artwork can be an immensely personal and emotionally complex process, the Foundation collaborated with a community of living, visual artists for over a decade through the Creating A Living Legacy (CALL) program. This workshop will introduce participants to the CALL program as an interdisciplinary, intergenerational case study and share the tools and resources developed from the program. Shervone Neckles-Ortiz, Artist Programs Manager at the Joan Mitchell Foundation, will lead the workshop in conversation with Melissa Levin, VP of Artist Estates and Foundations at Art Agency, Partners, where she is working to develop a values-based, artist-centered advisory service for artists and estates who are engaged in (or want to engage in) strategic, thoughtful legacy planning.

Speakers

Melissa Levin

Exhibition Curator, MichaelRichards: Are You Down?

Melissa Levin is a values-driven arts administrator and artist-centered curator. Levin recently joined the Jerome Foundation as their first New York City-based Program Officer, supporting early career artists in MN & NYC. Previously, she worked at Lower Manhattan Cultural Council... Read More →

Shervone Neckles-Ortiz

Artist & Artist Programs Manager, Joan Mitchell Foundation

Shervone Neckles-Ortiz manages the Creating A Living Legacy and Professional Development programs at the Joan Mitchell Foundation. In these roles, she designs and administers career management programming to connect the Foundation's artist community to the resources essential for... Read More →

AWC CALL Digital Media Guidelines pdf

AWC CALL FAQs 2018 pdf

Saturday April 27, 2019 4:20pm - 5:40pm EDT
Room 3

Track 3, Room 3

4:20pm EDT

The Art of Negotiation

Limited Capacity seats available

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Do you start sweating when you hear the word negotiation? This workshop will help to demystify the barriers to agreement and ways to overcome them. It will include discussion of skills such as listening, communication, and persuasion; how to determine bargaining power; ethics; and the role of culture, gender, and race in negotiation. You will acquire a framework, tools, techniques, and skills to solve problems and negotiate for conditions you desire, both personally and professionally.

Speakers

Jessica Lee

Attorney, Loeb & Loeb

Jessica Lee is a Partner in the Advanced Media & Technology practice at Loeb & Loeb, where she counsels clients on the privacy and intellectual property issues that arise when launching, marketing, and monetizing digital products and content. Named one of New York’s Notable Women... Read More →

Saturday April 27, 2019 4:20pm - 5:40pm EDT
Room 4

Track 4, Room 4